Ivan's fashion accessories brand is the perfect example of steady Google ads scale
This is a marketing post classified by AGK Intelligence as Paid ads & creatives (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
Ivan's fashion accessories brand is the perfect example of steady Google ads scale First two months was all about breaking into an established market And using the Meta ads scale as a starting point Towards the end of the second month, we saw CPCs and CACs drop This is when we started using the 80/20 rule: 80% budget towards high buying intent campaigns 20% towards testing (and everything else) By this point, the algorithm was so primed, it was difficult not to scale
Posted by Shri Kanase (20.3k followers) 3 days ago · 2 likes · 189 views · view the original post on X. Kept by the Marketing Radar as Paid ads & creatives.
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