Levi Knox on how Ultra builds its creative testing engine from scratch:
This is a marketing post classified by AGK Intelligence as Paid ads & creatives (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
Levi Knox on how Ultra builds its creative testing engine from scratch: "I signed a ton of different paid creative agencies intentionally. And then also staffed our internal team and threw everything into paid social ads to start to get benchmarks on what our ROI is on an individual piece of creative." "I spent two to three months figuring out that number and then cut the agencies that weren't within that return benchmark." "The goal is now to continue to improve on the benchmark consistently."
Posted by Sweat Equity Podcast (1.8k followers) 5 days ago · 3 likes · 288 views · view the original post on X. Kept by the Marketing Radar as Paid ads & creatives.
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