When something like this breaks, my first question is usually:
This is a marketing post classified by Jev as Analytics & attribution (a tool drop), kept by the Marketing Radar because it carries real work, not commentary.
When something like this breaks, my first question is usually: "WHAT THE FUCK?!?!?!?!" Then I take a deeeep breath And ask myself and the team: "When (THE FUCK!) did this start?" (I might have anger issues) And once we figure that out, the next question is: "How did this impact ad and business performance?" Meanwhile, most marketers wouldn't even: • Notice it broke • Realize performance dropped because of it • Care to trace when it started If you're reading this and following me, you're already better than most marketers and know this, but you're probably not monitoring your website
Posted by Barry Hott ☄️ (36.2k followers) 5 days ago · 27 likes · 3.9k views · view the original post on X. Kept by the Marketing Radar as Analytics & attribution.
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