.@stevenborrelli on turning influencers into performance creators who churn out 150…
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.@stevenborrelli on turning influencers into performance creators who churn out 150 unique videos a week: "We're not gonna pay you anything upfront anymore, but trust me, you're gonna make more money than you did on reality. Month one didn't make much. Month two didn't make much. Month three, he made 10. This month he's pacing 25 or 30." "Every piece of content needs to be unique. If you do one hook and three variations, that's one piece of content to Meta—we don't even approve those anymore." "This business model puts the brand and the creator aligned with incentives."
Posted by Sweat Equity Podcast (1.8k followers) 1 days ago · 3 likes · 313 views · view the original post on X. Kept by the Marketing Radar as Creators & affiliates.
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