I've been thinking a lot lately about how we can make more out of Direct traffic.
This is a marketing post classified by AGK Intelligence as Conversion & landing pages (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
I've been thinking a lot lately about how we can make more out of Direct traffic. For context, direct is the largest traffic channel for most sites on web - by far. And yes, it's a kitchen sink of dark channels, logins and drive by visits. But certainly not all of it. Some of it is also visits from people who saw your ads or heard about you on a Youtube channel. Why, then, do so few brands optimize for direct visits? Three ways to make more of those visits: 1. Answer the questions that come after awareness. The visitor might already know your name but still need to understand what you do
Posted by Kevin_Indig (41.6k followers) 1 days ago · 24 likes · 2.3k views · view the original post on X. Kept by the Marketing Radar as Conversion & landing pages.
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