In 2018 Revolut was opening 7,000-8,000 accounts a day with zero marketing.
This is a marketing post classified by AGK Intelligence as Launch & distribution (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
In 2018 Revolut was opening 7,000-8,000 accounts a day with zero marketing. Storonsky's secret: 10x. If you want a product to sell in huge quantities with zero marketing, it has to be ten times better and ten times cheaper. As simple as that. For Revolut that meant: 1. An account open in 2 minutes from the app 2. Send, borrow, exchange, buy crypto and invest in one place 3. The interbank exchange rate while banks charged 3-7% 65-70% of Revolut's users came through word of mouth. Full breakdown here: https://www.productmarketfit.tech/p/revolut-playbook-from-a-travel-card?r=53m7yb
Posted by Guillermo Flor (13.8k followers) 2 days ago · 7 likes · 1.1k views · view the original post on X. Kept by the Marketing Radar as Launch & distribution. Tools mentioned: productmarketfit.tech.
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