Most ad platforms are designed to show your ads to the cheapest and mostly likely person…
This is a marketing post classified by AGK Intelligence as Analytics & attribution (a tool drop), kept by the Marketing Radar because it carries real work, not commentary.
Most ad platforms are designed to show your ads to the cheapest and mostly likely person to convert. Usually, that's existing customers. But we want to target new customers, so what can you do? Match lists, CAPI, all these things still can't get match rates high enough. Ads KEEP showing to already-existing customers. You run incrementality tests, and they work, but you're still waiting weeks for results. The shorter answer: you need to give your ad platforms (like Meta or TikTok) better information about your customers. If you had that, you'd be able to relentlessly target exclusivel
Posted by Northbeam (5.7k followers) 5 days ago · 7 likes · 322 views · view the original post on X. Kept by the Marketing Radar as Analytics & attribution.
More marketing work like this
- Already have your own loyalty points or rewards program? — @ReplyCorp
- Are you measuring "conversion lag?" — @northbeam
- .@Seanfrank built a brand scorecard with 200 numbers using ChatGPT + @saras_analytics in… — @9operators
- TrustMRR’s AI bot traffic over the last 30 days: — @marclou
- 🚨 @msftClarity is introducing an Agent Activity dashboard 👇 shows how agentic traffic… — @aleyda
- Your brand posts every day. — @ReplyCorp
- I created a free marketing tools page on my website for marketers, business owners, and… — @tomas_corza
- New video: If you test your tags in GTM, see that they fire, and think that your testing… — @fedorovicius
Every post is read and classified by AGK Intelligence: what it is, which market it belongs to, and whether the link is a real tool. 21.6k posts from 5k X accounts over the last 21 days, 2k tools, 13 markets. New posts are collected several times an hour and the full ranking is recomputed every hour — last update 2026-11-07 16:52 UTC. Full method.