January of last year was the biggest month in the history of my business.
This is a marketing post classified by AGK Intelligence as Lead gen & outbound (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
January of last year was the biggest month in the history of my business. A little over $260,000 revenue that month. I thought I had it figured out and that it was up only from there, so I scaled the team and the operations. I 2x'ed the size of the team within 3 weeks. I now had a bigger team and higher costs than ever. Then the market changed: Tariffs, geopolitics, uncertainty, and a maturing offer. Our close rate started dropping. So did how many sales calls were getting booked on my sales guys' calendars, and so did renewals. I thought it would take a couple of weeks to fix this downt
Posted by Leon Abboud (27.8k followers) 5 days ago · 63 likes · 1.7k views · view the original post on X. Kept by the Marketing Radar as Lead gen & outbound.
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