Most retail stores don’t know who walks through their doors.
This is a marketing post classified by AGK Intelligence as E-commerce growth (a launch), kept by the Marketing Radar because it carries real work, not commentary.
Most retail stores don’t know who walks through their doors. Shopify’s new retail customer matching feature recognizes shoppers by the card they pay with and their Shop profile. No info to collect at checkout. @vlaurenlee, VP of Product at Shopify, says a known in-store customer has 60% higher lifetime value than an unknown one. If you’re on Shopify, trying this feature out ASAP should be on your to-do list.
Posted by Chris Hall (1.7k followers) 8 days ago · 15 likes · 1.5k views · view the original post on X. Kept by the Marketing Radar as E-commerce growth.
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