A HYROX competitor is selling ad space on his body. The story has already pulled 1.5M…
This is a marketing post classified by Jev as Creators & affiliates (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
A HYROX competitor is selling ad space on his body. The story has already pulled 1.5M views and 35,000 unique visitors. Are brands paying for exposure at the race? Or has the biggest marketing moment already happened? @jimmykim: “If you're Higgsfield on this guy's butt and this thing's story is going viral right now, you are getting marketing assets now. No one will care during HYROX.” @chrislukehall: “I think the real value is what's happening right here and right now on the X platform.” “I think this is how marketing teams of one need to be looking for opportunities and jumping on them b
Posted by Colin Dougherty (3.3k followers) 8 days ago · 5 likes · 1.1k views · view the original post on X. Kept by the Marketing Radar as Creators & affiliates.
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