Kendall Jenner was a TRIP customer before she became a partner.
This is a marketing post classified by Jev as Creators & affiliates (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
Kendall Jenner was a TRIP customer before she became a partner. That's the detail the cowboys want brands to pay attention to. The influencer sourcing playbook: • Existing customers are a starting point for finding influencer partners (use @getoutersignal) • A fan can become a brand ambassador or product collaborator • Consider giving a collaborator a percentage of a shared product An existing relationship can make the partnership more genuine and potentially improve the terms. @colindougherty: “Kendall was a customer before this. She was an avid customer and huge fan before this partners
Posted by Ecomm Cowboy (6k followers) 10 days ago · 4 likes · 1.6k views · view the original post on X. Kept by the Marketing Radar as Creators & affiliates.
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