Gamma has 100M users and does $100M ARR.
This is a marketing post classified by Jev as SEO & AI search (a playbook), kept by the Marketing Radar because it carries real work, not commentary.
Gamma has 100M users and does $100M ARR. And AI SEARCH is one of their fastest-growing customer acquisition channels. So I spent hours researching exactly what they’re doing. And honestly, it's one of the smartest AI search playbooks I've seen. Here’s how a $2B+ company is doing AI search: 1. They’re creating content for AI, not JUST humans For some AI search initiatives, Gamma roughly works: - 80% crawler/agent-first - 20% human-first They even create YouTube titles around what people are actually asking AI, instead of just what gets clicks. 2. They’re optimising WAY beyond their site
Posted by Jake Ward (32.8k followers) 11 days ago · 35 likes · 5.4k views · view the original post on X. Kept by the Marketing Radar as SEO & AI search.
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